Semiotic Citizenship and the Construction of Belonging in Multilingual Public Spaces
DOI:
https://doi.org/10.71435/688511Keywords:
Semiotic Citizenship , Multilingual Public Space , BelongingAbstract
Purpose: This study investigates how multilingual public signs construct semiotic citizenship and shape the formation of belonging within multilingual public spaces in Yogyakarta, Indonesia by integrating Linguistic Landscape Analysis, Multimodal Social Semiotic Analysis, and the concept of semiotic citizenship.
Subjects and Methods: An interpretive qualitative multiple case study was conducted between April and May 2024 across Malioboro Street, the Kraton Yogyakarta Heritage Area, and Beringharjo Traditional Market. Data comprised 326 multilingual public signs, 30 semi structured interviews, systematic field observations, and policy documents. The data were analyzed using Linguistic Landscape Analysis, Multimodal Social Semiotic Analysis, thematic analysis, and methodological triangulation.
Results: Four interconnected themes emerged. Multilingual visibility reflected institutional, cultural, and commercial functions rather than language diversity alone. Multimodal semiotic resources, including language, typography, colour, symbols, and spatial design, represented identity and institutional authority. Recognition, accessibility, and participation formed the sequential dimensions through which semiotic citizenship was negotiated in everyday urban life. These processes collectively fostered belonging by strengthening cultural attachment, social inclusion, and civic engagement. The findings extend linguistic landscape research by demonstrating that multilingual signs function as dynamic semiotic resources rather than passive informational artifacts.
Conclusions: The study proposes the Semiotic Citizenship Pathway Model, explaining how multilingual visibility evolves through semiotic representation, recognition, accessibility, and participation to construct belonging. The model offers a theoretical framework for understanding multilingual public communication and provides practical implications for developing more inclusive language policies and urban communication strategies.
Downloads
References
Adami, E. (2020). Shaping public spaces from below: The vernacular semiotics of Leeds Kirkgate Market. Social semiotics, 30(1), 89-113. https://doi.org/10.1080/10350330.2018.1531515
Albury, N. J. (2021). Linguistic landscape and metalinguistic talk about societal multilingualism. International Journal of Bilingual Education and Bilingualism, 24(2), 207-223. https://doi.org/10.1080/13670050.2018.1452894
Álvarez Valencia, J. A. (2016). Meaning making and communication in the multimodal age: Ideas for language teachers. Colombian Applied Linguistics Journal, 18(1), 98-115.
Arias Álvarez, A., & Bernardo-Hinesley, S. (2024). Language contact, identity building and attitudes towards the use of a minoritized language in the public space. Linguistic Landscape, 10(2), 190-214. https://doi.org/10.1075/ll.23022.ari
Aristova, N. (2016). Rethinking cultural identities in the context of globalization: linguistic landscape of Kazan, Russia, as an emerging global city. Procedia-Social and Behavioral Sciences, 236, 153-160. https://doi.org/10.1016/j.sbspro.2016.12.056
Bagna, C., Barni, M., & Bellinzona, M. (2020). Linguistic landscape and urban multilingualism. The Routledge handbook of language contact, 349-65.
Barakos, E., & Selleck, C. (2019). Elite multilingualism: Discourses, practices, and debates. Journal of multilingual and multicultural development, 40(5), 361-374. https://doi.org/10.1080/01434632.2018.1543691
Blommaert, J. (2014). Infrastructures of superdiversity: Conviviality and language in an Antwerp neighborhood. European journal of cultural studies, 17(4), 431-451. https://doi.org/10.1177/1367549413510421
Canagarajah, S. (2018). Translingual practice as spatial repertoires: Expanding the paradigm beyond structuralist orientations. Applied linguistics, 39(1), 31-54. https://doi.org/10.1093/applin/amx041
Canakis, C. (2019). Further advances in linguistic landscape research: Language and identity-work in public space. Punctum, 5(1), 264-270.
Clorion, F. D. D., Fernandez, C. L., Clorion, E. F. D., Devanadera, A., Aidil-Karanain, F., & Alieto, E. (2024). Examining the Linguistic Identity of Asia’s Latin City: A Content Analysis of Multilingualism of a Nonmetropolitan Cityscape. In Forum for Linguistic Studies (Vol. 6, No. 3, pp. 1-43).
Duff, P. A. (2015). Transnationalism, multilingualism, and identity. Annual review of applied linguistics, 35, 57-80. https://doi.org/10.1017/S026719051400018X
Ediwan, I. N. T., Artawa, K., Satyawati, M. S., & Aryawibawa, I. N. (2024). Functional Discourses and Linguistic Contestation in the Public Signs of Sanur, Bali. International Journal of Linguistics, Literature and Translation, 7(9), 129-147. https://doi.org/10.32996/ijllt.2024.7.9.16
Fagbemi, B. T., Ubani, C., Okafor, C., & Ibiam, V. A. (2023). Strategic health communication and behavioral mobilization: A rhetorical analysis of campaign messages that effectively inspire public action. Global Journal of Psychology, 2(3), 1.
Gorter, D., & Cenoz, J. (2017). Linguistic landscape and multilingualism. Language awareness and multilingualism, 3(1), 233-245.
Harman, R., Bui, K., Cardozo-Gaibisso, L., Dominguez, M. V., Buxton, C. A., & Fu, S. (2022). Systemic functional multimodal discourse analysis: Multimodal composing and civic agency of multilingual youth. Pedagogies: An International Journal, 17(4), 303-322. https://doi.org/10.1080/1554480X.2022.2139258
Honeyford, M. A. (2014). From aquí and allá: Symbolic convergence in the multimodal literacy practices of adolescent immigrant students. Journal of Literacy Research, 46(2), 194-233. https://doi.org/10.1177/1086296X14534180
Hopkyns, S., & Van Den Hoven, M. (2022). Linguistic diversity and inclusion in Abu Dhabi’s linguistic landscape during the COVID-19 period. Multilingua, 41(2), 201-232. https://doi.org/10.1515/multi-2020-0187
Kaibuldayeva, A., & Madiyeva, G. (2025). Transformation of the urban linguistic landscape under the influence of social and cultural changes. European journal of language policy, 17(2), 283-306. https://doi.org/10.3828/ejlp.2025.15
Mamadouh, V., Kraus, P. A., & Grin, F. (2018). Transient linguistic landscapes of activism. The Politics of Multilingualism: Europeanisation, Globalisation and Linguistic Governance. Amsterdam and Philadelphia: John Benjamins, 111-142.
Mambwe, K. (2014). Mobility, identity and localization of language in multilingual contexts of urban Lusaka (Doctoral dissertation, University of Western Cape).
Matras, Y., & Gaiser, L. (2020). Signage as event: Deriving ‘community’from language practice. Linguistic Landscape, 6(2), 213-236. https://doi.org/10.1075/ll.19029.mat
Mercado, A. (2015). El Tequio: Social capital, civic advocacy journalism and the construction of a transnational public sphere by Mexican indigenous migrants in the US. Journalism, 16(2), 238-256. https://doi.org/10.1177/1464884913509782
Moriarty, M. (2014). Languages in motion: Multilingualism and mobility in the linguistic landscape. International Journal of Bilingualism, 18(5), 457-463. https://doi.org/10.1177/1367006913484208
O’Halloran, K. L., Tan, S., Pham, D. S., Bateman, J., & Vande Moere, A. (2018). A digital mixed methods research design: Integrating multimodal analysis with data mining and information visualization for big data analytics. Journal of Mixed Methods Research, 12(1), 11-30. https://doi.org/10.1177/1558689816651015
Olarte, A. C., Medina, R. A., Calderon-Aponte, D., Rodríguez, A., Prieto, K., & Náder, M. C. (2023). Raising awareness of the city as a text: Multimodal, multicultural, and multilingual resources for education. In Handbook of research on socio-cultural and linguistic perspectives on language and literacy development (pp. 239-264). IGI Global Scientific Publishing. https://doi.org/10.4018/978-1-6684-5022-2.ch013
Pavlenko, A., & Mullen, A. (2015). Why diachronicity matters in the study of linguistic landscapes. Linguistic Landscape, 1(1-2), 114-132. https://doi.org/10.1075/ll.1.1-2.07pav
Pesch, A. M. (2021). Semiotic landscapes as constructions of multilingualism–a case study of two kindergartens. European Early Childhood Education Research Journal, 29(3), 363-380. https://doi.org/10.1080/1350293X.2021.1928725
Pflaeging, J., & Stöckl, H. (2021). The rhetoric of multimodal communication. Visual Communication, 20(3), 319-326. https://doi.org/10.1177/14703572211010200
Przymus, S. D., & Kohler, A. T. (2018). SIGNS: Uncovering the mechanisms by which messages in the linguistic landscape influence language/race ideologies and educational opportunities: Linguistics and education. Linguistics and education, 44, 58-68. https://doi.org/10.1016/j.linged.2017.10.002
Purschke, C. (2017). (T) Apping the linguistic landscape: Methodological challenges and the scientific potential of a citizen-science approach to the study of social semiotics. Linguistic Landscape, 3(3), 246-266. https://doi.org/10.1075/ll.17023.pur
Qian, J. (2020). Geographies of public space: Variegated publicness, variegated epistemologies. Progress in Human Geography, 44(1), 77-98. https://doi.org/10.1177/0309132518817824
Rojo, L. M. (2014). Taking over the square: The role of linguistic practices in contesting urban spaces. Journal of language and politics, 13(4), 623-652. https://doi.org/10.1075/jlp.13.4.03mar
Satar, M., Hauck, M., & Bilki, Z. (2023). Multimodal representation in virtual exchange: A social semiotic approach to critical digital literacy. Language Learning & Technology, 27(2), 72-96.
Simungala, G., & Jimaima, H. (2023). Legitimization and recontextualization of languages: The imbalance of powers in a multilingual landscape. Linguistic Landscape, 9(1), 36-58. https://doi.org/10.1075/ll.21045.sim
Syam, C., Seli, S., & Abdu, W. J. (2023). Dynamics of language interaction in multicultural urban communities: Analysis of socio-cultural linguistic environment. Society, 11(2), 575-588. https://doi.org/10.33019/society.v11i2.628
Tripp, J. N., & Waight, N. (2024). Co‐creating a community of belonging and presence: Multilingual learners' experiences of science and language learning at an urban, inclusive STEM‐focused high school. Science Education, 108(1), 25-62. https://doi.org/10.1002/sce.21827
Tseronis, A. (2018). Multimodal argumentation: Beyond the verbal/visual divide. Semiotica, 2018(220), 41-67. https://doi.org/10.1515/sem-2015-0144
Van Leeuwen, T. (2017). Multimodal literacy. Metaphor, (4), 17-23.
Vandenbroucke, M. (2015). Language visibility, functionality and meaning across various TimeSpace scales in Brussels' multilingual landscapes. Journal of Multilingual and Multicultural Development, 36(2), 163-181. https://doi.org/10.1080/01434632.2014.909442
Vessey, R., & Sheyholislami, J. (2020). Language ideological debates about linguistic landscapes: The case of Chinese signage in Richmond, Canada. Journal of Language and Politics, 19(5), 786-808. https://doi.org/10.1075/jlp.18030.ves
Veum, A., Siljan, H. H., & Maagerø, E. (2021). Who am I? How newly arrived immigrant students construct themselves through multimodal texts. Scandinavian Journal of Educational Research, 65(6), 1004-1019. https://doi.org/10.1080/00313831.2020.1788147
Woolard, K. A. (2020). Language ideology. The international encyclopedia of linguistic anthropology, 1-21. https://doi.org/10.1002/9781118786093.iela0217
Yu, S. (2023). Translanguaging, multiliteracy, and sociocultural dynamics: Exploring diasporic identity and belonging. Journal of Education, Language, and Ideology, 1(2), 243-267.
Zabrodskaja, A., & Milani, T. M. (2014). Signs in context: Multilingual and multimodal texts in semiotic space. International Journal of the Sociology of Language, 2014(228), 1-6.








.jpg)
